Think About Your Eyes
It is a national public awareness campaign, presented by Essilor, designed to educate the public on the benefits of vision health and promote the importance of getting their eye tested.

Essilor’s  mission

Essilor corrects, protects and prevents risks to the eye health of more than one billion people worldwide every day. Good vision is essential for our everyday wellbeing and quality of life. Seeing well enables us to learn, work, and fully interact with the world around us. That’s why Essilor teams worldwide are driven by our vital mission of improving lives by improving sight.

About Essilor Vision Foundation

The Essilor Vision Foundation, which started life in the U.S. in 2008, has since expanded to India, China, Canada and Asia-Pacific. Its outreach programs aim to bring healthy vision to the most marginalized populations throughout the world, focusing in particular on children and women.